When you hear the name Dick Cepek, you immediately think of off-road adventure. Dick Cepek was an avid outdoorsman who enjoyed hunting, fishing and all types of outdoor activities. Once he moved out West, exploring the Southwestern desert regions through off-roading was his passion. His passion soon grew into a business, and eventually became a popular aftermarket off-road accessory company. At the time, Dick Cepek products included tires, lights, and suspension products as well has his trademark “Baja Proven” camping supplies many types of vehicles including ATVs

Dick Cepek continued to develop his own branded tires with the emphasis on performance and quality. He was an innovator. His first branded tire was the Gumbo Mudder. He also developed an aramid wrapped tire design in the early 1980’s called the Dick Cepek Radial X-C – developed for increased sidewall protection. He also led the industry in the development of auxiliary off-road lighting including spot and fog lights.

The Dick Cepek brand authentically represents this same spirit with the high-quality, reliable tire and wheel products we make. We are dedicated to providing the best products available for truck, Jeep, SUV and 4×4 owners who enjoy the great outdoors and a lifetime of adventure. Dick Cepek Tires & Wheels offers a full line of tires, wheels, accessories and apparel. Our products are made to last and carry generous warranties. We also recently announced a generous consumer reward program. Explore our site, or download our catalog.